Saturday, December 15, 2012

Chitika: iOS 6 Adoption After Google Maps Release Sees 0.2% Increase, Impact Of Apple Maps Likely Exaggerated

google-maps-iconMany, including us, thought that the introduction of Google Maps might lead to a rapid uptake in iOS 6 adoption, the idea being that many were holding out in order to keep Google's offering as the default on their iPhones, iPads and iPod touches. But Chitika, a mobile ad network that regularly tracks iOS adoption rates based on devices accessing apps using its platform, has found negligible impact on how many users have upgraded a day and a half after the Google Maps release.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/9f69NcAVxis/

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